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Headquartered in the U.S, the client is one of the leading grocery retailers with over 300+ stores across 7 states. With its high-quality brand and millions of loyal customers, the retailer generates multi-billion-dollar revenue.
Leading U.S. Retailer300 +
Digital wave reshaped the competition paradigm in the global retail market, the client wanted to be the market leader by delivering omnichannel, on-demand, and personalized shopping experiences to its millions of customers across all channels - web, mobile, email, and stores.
However, the retailer’s digital channels and the underlying infrastructure were too rigid, disintegrated and old-school to deliver seamless shopping experiences across all channels. The retailer operated the online shopping through its corporate website, but they did not have mobile apps. It was offering store pick-up service and did not have grocery delivery capabilities. The customer experience was purely transactional.
The client wanted to offer its customers a consistent, integrated and personalized shopping experiences to each customer across all the channels - online, in-store and on-the-go.
With our deep experience in working with multiple grocery retailers, we’ve implemented our comprehensive omnichannel platform, rapidSHOP, that enabled the retailer to transform all customer-facing channels for offering seamless and personalized discovery, shopping and delivery experiences. This comprehensive platform is already helping multiple retailers to build strong digital, drive customer loyalty and monetize the new digital opportunities.
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1. Omnichannel Experience Engine
The platform orchestrated and integrated 15+ existing legacy systems, including loyalty, coupons, POS, security, and store directory with rapidSHOP's API-driven engine. It offers 350+ integrated ecommerce, engagement, and analytics features, which were ready to power all customer-facing channels.
2. Personalized Mobile & Web Shopping
rapidSHOP enabled customized mobile shopping experiences for iOS and Android as per the retailer's unique needs. It also replaced their existing corporate website and ecommerce store with a modern drag-and-drop CMS and intuitive storefront that connected the mobile and web experiences.
3. Automating Fullfilment & Delivery
rapidSHOP automated the end-to-end order fulfillment for curbside pick-ups and delivery orders across all stores with powerful store features.
Manage all orders in one place
Quickly prepare online orders
Pick up your online orders as conveniet
Real-time tracking of orders
The new digital revenue channel grew by triple-digit percents for multiple years and accounted for roughly half a billion dollars in yearly sales.
Orders / Month